JAFRA COLOR

Jafra Cosmetics International is a global cosmetics, fragrance and bath and body products company that designs and manufactures their own products. Their diverse product portfolio and successful direct selling B2B business model has helped thousands of woman grow and launch their own business. Although Jafra is very successful in the Latin American countries, their global markets continue to expand into Asia including Russia.

Jafra Color is their biannual, seasonal makeup collections which debut every spring and fall.

I have worked with Jafra for over 8 years with their color collections from rebranding the packaging, concepting the theme and look for each seasonal color collection, producing and creative art directing the photo shoots to designing all collateral for each collection.

I have also produced and hosted all the model castings for every color shoot and have developed great relationships with many of the entities involved in directing the shoot.